Prosper - a goals-based investment platform.
Prosper - fintech startup with United Kingdom. Prosper- a goal-based investment platform tailored for everyday families, starting with parents investing for children.
9 million UK families with £30-70k gross household income face a critical problem: the absence of straightforward investment options. These families often resort to traditional savings, which yield minimal interest, hindering their financial growth. With £250bn in deposits earning 0% interest (FCA, 2023), these families miss out on higher returns from other investment forms. A key challenge in developing investment solutions for ordinary families is creating user-friendly interfaces that meet their needs. Existing solutions do not meet the financial literacy and life goals of these families.
Prosper partner with RiskSave for regulatory hosting, maintaining high standards of financial management and ensuring trust and security for its users.
Through WealthKernel’s API, Prosper can exectute state-of-the-art services without the internal overhead, e.g. fully compliant Know Your Customer checks.
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Final Results:
We designed the platform for parents with limited financial literacy. It provides simple guidance on investment JISAs vs. savings JISAs over an 18-year horizon, navigating taxes when gifting money, and simple financial literacy tips. With Prosper, we have made saving and investing accessible to all parents, not just the wealthy few, because the Prosper team believes that every family deserves access to the right information to make the best financial decisions when planning for their children's future.
